Flowering
The Ultimate African Violet Protocol
A comprehensive horticultural guide to Saintpaulia success. Learn the mechanics of photobiology, water physics, and surgical rejuvenation.
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Cultivate Your Green Life
Discover the joy of indoor gardening with expert care guides, inspiring stories, and a vibrant community of plant lovers.
Welcome to Ferns and Focus
Whether you're looking for your very first low-maintenance succulent or you're a seasoned collector hunting for rare tropicals, Ferns and Focus is your digital greenhouse. We provide beautifully crafted care guides, realistic advice for everyday homes, and a comprehensive library of plant profiles to help your indoor jungle thrive.
Essential Care Guides
Ferns
Complete Care Guide for the Maidenhair Fern
Master the unforgiving mechanics of Adiantum. Learn how to manage the precise humidity and water physics required to keep this delicate lace alive.
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Foliage
Complete Care Guide for the Snake Plant
The architectural anchor of the greenhouse. Learn the mechanics of nocturnal breathing and the drought-survival logic of the Snake Plant.
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Latest from the Blog
BeginnersEasy Care
The Quiet Survivors: 10 Plants for the New Gardener
Gardening is a practice of patience. Start your journey with these 10 resilient companions that offer grace even when life gets busy.
By Silas
BedroomSleep
The Bedroom Jungle: Plants for a Better Night’s Rest
Transform your bedroom into a sanctuary. Silas shares which plants boost oxygen, manage humidity, and help quiet the mind for deeper sleep.
By Silas
Advanced CareCalathea
The Calathea Conundrum: A Masterclass in Prayer Plants
Beautiful, dramatic, and famously finicky. Silas breaks down the secrets to keeping Calatheas happy, from water quality to the rhythm of humidity.
By Silas
Explore Our Plant Library
Foliage
Spider Plant
Chlorophytum comosum
Foliage
Aglaonema pictum 'Tricolor'
Aglaonema pictum var. tricolor
Tropical
Tillandsia (Air Plant)
Tillandsia spp.
Tropical
Alocasia
Alocasia spp.
Tropical
Monstera deliciosa
Monstera deliciosa
Flowering
African Violet
Saintpaulia ionantha
Flowering
Amaryllis
Hippeastrum spp.
Foliage
Satin Pothos 'Exotica'
Scindapsus pictus 'Exotica'
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